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Search Engine Watch

  • Bing Tests Emoji Keyboard
    Not long after becoming the first search engine to allow users to search with emojis, Bing is testing an emoji keyboard.
    - 1 day ago 31 Jul 15, 8:09pm -
  • How Do You Rank on Google?
    Analyzing 300,000 websites and 10,000 keywords for its annual Google ranking factors study, Searchmetrics found that technical factors, such as keyword domains, are the most important.
    - 2 days ago 31 Jul 15, 1:02pm -
  • The New Media Meritocracy
    Google created a meritocracy that calls for a holistic strategy encompassing everything from your logo to your keywords, giving you an edge across all media: paid, earned and owned.
    - 2 days ago 31 Jul 15, 11:30am -
  • 5 Modern-Day Alternatives to Link Building
    Things like social shares, third-party reviews and Nofollow links are just as valuable as traditional links, but don't carry the same risk of penalty or the stigma of "link building."
    - 2 days ago 31 Jul 15, 10:30am -
  • Google Given Right to Appeal in Safari Cookies Case
    The U.K. Supreme Court has granted permission in part for Google to appeal against a ruling relating to a dispute over the user information through cookies via use of the Apple Safari browser.
    - 2 days ago 30 Jul 15, 8:14pm -
  • Google's Ups Its Automatic Text Translation Tool Ante
    Google is updating its Translate app again to let you instantly understand bar menus in 27 languages.
    - 2 days ago 30 Jul 15, 7:48pm -
  • How Your Content Strategy Should Affect Your SEO Expectations
    Without a content strategy that appeals to everyone who searches for a specific keyword, rather than just your target audience, you may not achieve the SEO results you're hoping for.
    - 3 days ago 30 Jul 15, 11:31am -
  • 3 Steps to Kill Your PPC Ad Writer’s Block Right Now
    Checking out the competition and user reviews, and getting reacquainted with your clients and their objectives can help PPC professionals when writer's block hurts their ad-creating process.
    - 3 days ago 30 Jul 15, 10:30am -
  • Yelp Earnings Report Shows Strength In Mobile Search
    Though the value of Yelp's shares continue to decline, the company is becoming a stronger player in mobile search, as demonstrated by its 22 percent growth in mobile monthly visitors.
    - 3 days ago 29 Jul 15, 8:23pm -
  • Search Ads to Target App Downloaders
    Starting today, Google AdWords advertisers can run search app install campaigns to capture people's attention as they search for apps in Google Play.
    - 4 days ago 29 Jul 15, 5:56pm -
  • Fixing Other People's 404s for Link Building
    Unless the webmaster is lazy or chooses not to keep information up-to-date for whatever reason, 404 fixing is the link-building strategy with the highest success rate.
    - 4 days ago 29 Jul 15, 10:30am -

Moz News

  • The Linkbait Bump: How Viral Content Creates Long-Term Lift in Organic Traffic - Whiteboard Friday
    Posted by randfishA single fantastic (or "10x") piece of content can lift a site's traffic curves long beyond the popularity of that one piece. In today's Whiteboard Friday, Rand talks about why those curves settle into a "new normal," and how you…
    - 2 days ago 31 Jul 15, 12:16am -
  • ​​Measure Your Mobile Rankings and Search Visibility in Moz Analytics
    Posted by jon.whiteWe have launched a couple of new things in Moz Pro that we are excited to share with you all: Mobile Rankings and a Search Visibility score. If you want, you can jump right in by heading to a campaign and adding a mobile engine,…
    - 3 days ago 30 Jul 15, 7:00am -
  • From Editorial Calendars to SEO: Setting Yourself Up to Create Fabulous Content
    Posted by Isla_McKettaQuick note: This article is meant to apply to teams of all sizes, from the sole proprietor who spends all night writing their copy (because they're doing business during the day) to the copy team who occupies an entire floor a…
    - 4 days ago 29 Jul 15, 12:15am -
  • ​The 2015 Online Marketing Industry Survey
    Posted by Dr-PeteIt's been another wild year in search marketing. Mobilegeddon crushed our Twitter streams, but not our dreams, and Matt Cutts stepped out of the spotlight to make way for an uncertain Google future. Pandas and Penguins continue to…
    - 5 days ago 28 Jul 15, 12:15am -
  • How to Learn SEO: Choose Your Own Adventure Edition
    Posted by Isla_McKetta"How can I learn SEO?" is a deceptively simple question. The standard approach is to attempt to appeal to anyone who's interested in SEO without any idea of your previous experience or the actual reasons you want to learn SEO.…
    - 6 days ago 27 Jul 15, 12:17am -
  • Pinpoint vs. Floodlight Content and Keyword Research Strategies - Whiteboard Friday
    Posted by randfishWhen we're doing keyword research and targeting, we have a choice to make: Are we targeting broader keywords with multiple potential searcher intents, or are we targeting very narrow keywords where it's pretty clear what the searc…
    - 9 days ago 24 Jul 15, 12:15am -
  • Raising the Bar: A Publishing Volume Experiment on the Moz Blog
    Posted by Trevor-KleinContent marketers hear regularly about how quality is far more important than quantity. You can publish a thousand blog posts in a year, but if only three of them are truly noteworthy, valuable, and share-worthy content—what…
    - 11 days ago 22 Jul 15, 5:00am -
  • Moz Local Officially Launches in the UK
    Posted by David-MihmTo all Moz Local fans in the UK, I'm excited to announce that your wait is over. As the sun rises "across the pond" this morning, Moz Local is officially live in the United Kingdom!A bit of backgroundAs many of you know, we r…
    - 11 days ago 21 Jul 15, 11:00pm -
  • The Inbound Marketing Economy
    Posted by KelseyLibertWhen it comes to job availability and security, the future looks bright for inbound marketers.The Bureau of Labor Statistics (BLS) projects that employment for marketing managers will grow by 13% between 2012 and 2022. Job s…
    - 12 days ago 20 Jul 15, 10:59pm -

Search Engine Land

  • Yahoo Buys Social Commerce Site Polyvore
    Yahoo announced this afternoon that it was buying social shopping destination Polyvore. Yahoo said in its release that the acquisition would “strengthen Yahoo’s digital magazines and verticals through the incorporation of community and commerce…
    - 1 day ago 31 Jul 15, 9:31pm -
  • SearchCap: Slow Google Panda, SEO Landing Pages & TheLandys Extended
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web.The post SearchCap: Slow Google Panda, SEO Landing Pages & TheLandys Extended appeared first on Search Engine Land.Please visit Search E…
    - 1 day ago 31 Jul 15, 8:00pm -
  • Deadline Extended For 2015 Search Engine Land Awards Entries
    Due to overwhelming response and the high level of interest, we have decided to extend the entry deadline for the Search Engine Land Awards until FRIDAY, AUGUST 7, 2015, at 11:59 p.m. ET. As the entry fees add to the total charitable contribution …
    - 1 day ago 31 Jul 15, 7:00pm -
  • Deepen Your Social Marketing Skill Set – Attend Marketing Land’s SocialPro Conference
    Take your social media marketing skills to unprecedented levels by attending SocialPro! Formerly known as SMX Social Media Marketing, SocialPro is the conference to learn groundbreaking tactics taught by leading brands and agencies from across the g…
    - 2 days ago 31 Jul 15, 4:48pm -
  • Squeezing More Value Out Of Your Most Important SEO Landing Pages
    Key landing pages not performing as well as you'd hoped? Check out columnist Tom Demers' helpful guide to getting the most out of your best content.The post Squeezing More Value Out Of Your Most Important SEO Landing Pages appeared first on Search…
    - 2 days ago 31 Jul 15, 2:57pm -
  • Google: Panda 4.2 Is Rolling Out Slowly For Technical Reasons
    Google's John Mueller tries to explain why the Panda 4.2 rollout is happening so slowly over months and months.The post Google: Panda 4.2 Is Rolling Out Slowly For Technical Reasons appeared first on Search Engine Land.Please visit Search Engine L…
    - 2 days ago 31 Jul 15, 1:48pm -
  • Search In Pics: Android Repair, Google Log Tables & Rubber Ducks
    In this week’s Search In Pictures, here are the latest images culled from the Web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have, and more. Google Android Statue Repair:…
    - 2 days ago 31 Jul 15, 1:36pm -
  • Proactive Alerts For SEO Reporting Using Google Analytics
    Having large quantities of data at our fingertips is great, but having the relevant bits automatically delivered to us is even better. Columnist Ben Goodsell shows how to configure Google Analytics to automatically alert you to significant organic tr…
    - 2 days ago 31 Jul 15, 1:09pm -
  • Celebrate The Power Of Search With Us At #TheLandys Awards Celebration
    Details about the 2015 Search Engine Land Awards Celebration (#TheLandys) taking place during SMX East in New York City, on September 30, 2015 from 8pm - 11pm. The post Celebrate The Power Of Search With Us At #TheLandys Awards Celebration appeared…
    - 2 days ago 31 Jul 15, 1:01pm -
  • SearchCap: Google Home Service Search Ads, Right To Be Forgotten Challenged & Bing Emoji Keyboard
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web.The post SearchCap: Google Home Service Search Ads, Right To Be Forgotten Challenged & Bing Emoji Keyboard appeared first on Search Engin…
    - 2 days ago 30 Jul 15, 9:00pm -

Search Engine Journal

SitePro News

Tech Crunch

  • newA Conversation With Michael Lopp, Pinterest’s Head Of Engineering
     About a year ago, Michael Lopp joined Pinterest as the company’s head of engineering — filling in the leadership of the engineering side next to co-founder Evan Sharp and CEO Ben Silbermann. Much of his role, since joining, has been to help t…
    - 16 hours ago 1 Aug 15, 2:00pm -
  • Early Apple Designer Susan Kare Joins Pinterest’s Creative Team
     Susan Kare, an early Apple designer behind some of the company’s early typefaces and icons, has joined Pinterest. She’ll be part of Pinterest’s creative team as a product design lead, according to the company. Kare designed many of Apple’…
    - 2 days ago 31 Jul 15, 5:00pm -
  • Facebook Fuels Ad Tracking By Nagging App Users To Instantly Log In On Safari
     35 million people run into a Facebook email and password login roadblock on iOS each day, and over half of them bounce. That’s why Facebook confirms to me that it’s testing a new tool that lets users log in to Facebook on Safari with one tap,…
    - 2 days ago 31 Jul 15, 12:21am -
  • Facebook Won’t Be An ISP, But Built An Internet-Shooting Drone For Carriers
     Facebook today detailed plans for its solar-powered, laser-connected, Internet-beaming Aquila drones, but confirmed it’s not going to compete with Internet Service Providers. “Our intention is not to be an operator” Facebook’s VP of engine…
    - 2 days ago 30 Jul 15, 6:30pm -
  • A Silly Look Inside The Mario Maker Level Hackathon At Facebook HQ
     The latest perk of working at Facebook: getting to play the new Nintendo game Super Mario Maker a month before it comes out. Yesterday, Facebook hosted a hackathon where 100 employees built their own levels using Mario Maker.The game lets you mak…
    - 3 days ago 30 Jul 15, 4:35pm -
  • The Argument For Investing In True Fan Engagement
     Following the launches of brand-centric services on sites like Facebook, YouTube, LinkedIn, and Google+, social media was the place for businesses to acquire new users and engage their fans. This seemed like an efficient way to get exposure: Busin…
    - 3 days ago 30 Jul 15, 4:00pm -
  • Chat App Line’s Revenue Falls For First Time Amid Struggle For Global Growth
     Mobile messaging app Line saw its revenue decrease quarter-on-quarter for the first time as the Japanese company battles to grow its user base amid increased competition worldwide. The company, which saw its monthly active user count rise by 6 mil…
    - 3 days ago 30 Jul 15, 5:59am -
  • Caller ID App Truecaller Is Raising $100M At A $1B Valuation
     Communications apps that strike a chord with users across different markets are hot property these days, and it looks like another one of them may soon enter the so-called unicorn club. TechCrunch has learned that Truecaller — a caller ID a…
    - 3 days ago 29 Jul 15, 11:34pm -
  • Facebook’s Playbook For Monetizing Messenger And WhatsApp
     With 700 million Messenger users, investors are eager to see Facebook earn money on the platform. But Zuckerberg put the brakes on those expectations today during the Q2 earnings call, explaining that Messenger and WhatsApp will run the same monet…
    - 3 days ago 29 Jul 15, 10:01pm -
  • Amazon Now Lets Prime Users Pay Money To Easily Pay More Money Easier
     Amazon Prime has become Amazon’s way of getting cool stuff into people’s hands quicker, to the tune of an annual $99 subscription. You can get packages faster, access video content and more. It’s definitely worth it. The latest Prime promoti…
    - 3 days ago 29 Jul 15, 9:08pm -
  • With 450M Users, Facebook Events Is Primed For A Standalone App
     Mark Zuckerberg says Facebook Events has hit global scale with 450 million active users, while noting that Groups now has 850 million. Facebook hasn’t shared a user count for Events in a long time, if ever. Read More
    - 3 days ago 29 Jul 15, 9:07pm -

Hosting News

WebPro News

Mashable

  • newMemphis police officer fatally shot during traffic stop
    A Memphis police officer has been shot and killed while conducting a traffic stop on Saturday night.At around 9 p.m. local time, a person inside the vehicle fired at the officer, who was taken to hospital in a critical condition where he later d…
    - 1 hour ago 2 Aug 15, 5:16am -
  • newOsama bin Laden family members killed in UK plane crash
    Three relatives of the mastermind behind the September 11 attacks, Osama Bin Laden, have reportedly died in a plane crash in the UK on Friday.Four people passed away in the accident, British authorities confirmed SaturdaySee also: Trans-Pacific…
    - 2 hours ago 2 Aug 15, 4:29am -
  • newTrans-Pacific Partnership talks stall, with no end in sight
    It was meant to be the largest regional free trade deal ever signed, but talks between the trade ministers of the twelve Pacific negotiating countries have stalled.The Trans-Pacific Partnership (TPP) discussions, which took place in a luxury hot…
    - 3 hours ago 2 Aug 15, 3:05am -
  • newUnknown assailant destroys hitchhiking robot in Philadelphia
    A Canadian experiment to test the kindness of strangers has provided an unsettling result.After making the trek from Boston to Philadelphia, hitchBOT — a hitchhiking robot that had captured the hearts of fans worldwide — is no more. An unkno…
    - 4 hours ago 2 Aug 15, 1:50am -
  • new5 can't-miss apps: 'Qbert Rebooted,' Google Translate and more
    With Windows 10 finally making its public debut and a bevy of new flagship Android phones — the OnePlus 2 and three new Motorola handsets — you may have missed some of this week's best new apps.See also: Google now shows you how to avoid lin…
    - 5 hours ago 2 Aug 15, 1:20am -
  • newLivetext app is silly fun, but no Snapchat
    Chances are your phone is chock-full of messaging apps already, whether it's Facebook Messenger, Snapchat, WhatsApp, Yik Yak or something else. Even so, Yahoo is hoping you’ll give its latest app, Livetext for iOS and Android, a shotThink of L…
    - 5 hours ago 2 Aug 15, 12:55am -
  • newTourism-focused farms give Chinese city dwellers a break from urban life
    "Rural tourism" is big business in China.In 2014, Chinese farms had more than 1.2 billion visitors, according to the China Tourism Association. That's up from more than 900 million visitors in 2013, which generated $4.7 billion in revenue. To pu…
    - 6 hours ago 2 Aug 15, 12:40am -
  • newFirefighter killed in California wildfire remembered as great husband and father
    SAN FRANCISCO — A firefighter killed by a wildfire in Northern California became trapped by the erratic, wind-stoked blaze while he was scouting an area to decide how best to attack the flames, a U.S. Forest Service official said Saturday.Fore…
    - 6 hours ago 2 Aug 15, 12:05am -
  • newAugust Smart Lock app update turns Apple Watch into a door key
    Owners of an Apple Watch just got another tool to make life easier: a digital door key on their wristsThe functionality comes via the August Smart Lock thanks to an update of the company's iPhone app that allows you to swipe and tap your Apple W…
    - 7 hours ago 1 Aug 15, 11:14pm -
  • new7 reasons to be pumped for 'The Leftovers' Season 2
    The Leftovers is still months away from coming back to TV, but this week's Television Critics Association press tour resulted in a fresh sneak peek at Season 2 of HBO's twisted tale of loss.In addition to a trailer — which Mashable was told sh…
    - 8 hours ago 1 Aug 15, 10:36pm -
  • newCecil the Lion's death opens question of why illegal poaching of protected animals is still so common
    Cecil the lion, a popular safari attraction in Zimbabwe's Hwange National Park for tourists and locals alike, was lured out of his protected habitat with bait before American dentist Walter Palmer shot him with a bow and arrow on July 1. Cecil su…
    - 9 hours ago 1 Aug 15, 9:41pm -

Forbes Social Media

Technology News

  • newTech Shuttle Drivers Unanimously Approve Teamsters Contract
    Drivers of commuter shuttles for six Silicon Valley companies voted unanimously Saturday to approve a three-year contract that the Teamsters Union said will raise their pay, make them eligible for overtime and paid holidays, subsidize health care and…
    - 11 hours ago 1 Aug 15, 7:47pm -
  • Facebook Debuts New Live Event Stream at Lollapalooza
    Facebook Inc. on Friday began testing a new feature that let users check in on live events from their couches at home. The company is offering a stream of content from the Lollapalooza music festival in Chicago to users anywhere in the U.S., an effor…
    - 1 day ago 31 Jul 15, 10:08pm -
  • Glimmers Emerge on Apple Watch Sales, and They’re Not Pretty
    Tidbits emerging from Apple suppliers suggest the Apple Watch is not selling as well as some expected.
    - 1 day ago 31 Jul 15, 8:40pm -
  • Aquila, Facebook’s First Drone for Internet.org
    Facebook gave its solar-paneled Internet.org drone a name: Aquila.
    - 1 day ago 31 Jul 15, 6:47pm -
  • Mark Zuckerberg and His Wife Are Expecting a Child
    Mark Zuckerberg is about to get a new job: father. The Facebook CEO took to his social network Friday to announce he and his wife Priscilla Chan are expecting a baby girl.
    - 1 day ago 31 Jul 15, 6:39pm -
  • Deutsche Bank Exploring Blockchain Uses
    The German bank is exploring the potential commercial application of distributed ledgers in the enforcement and clearing of derivatives contracts, know-your-customer and anti-money laundering registries and surveillance, and securities asset servicin…
    - 2 days ago 31 Jul 15, 3:46pm -
  • Microsoft: Over 14 Million Devices Running Windows 10
    Microsoft said that more than 14 million devices were running Windows 10 in the first 24 hours of the operating system’s release. It is a strong first-day number—until you realize there are billions of PCs out there.
    - 2 days ago 31 Jul 15, 2:24pm -
  • Where Microsoft Is Losing Ground to Apple and Google
    Windows 10 is a welcome upgrade for PCs of all ages, not to mention a temptation even for those who strayed to the Mac during Microsoft’s darker times. But there’s one key area where it falters in a big way: core apps and services.
    - 2 days ago 31 Jul 15, 1:46pm -
  • French Dating Sites Warned to Tighten Up Data Privacy
    France’s data protection authority has outed eight French companies operating dating sites, warning them to fix holes in their online security and bring their privacy policies in line with the country’s data laws, or face financial penalties.
    - 2 days ago 31 Jul 15, 11:58am -
  • Google Partners With Privacy-Centric Smartphone Maker
    As more employees conduct business and personal activities on the same smartphone or tablet, companies are scrambling to figure out how to secure their data. A partnership between Google and Silent Circle, the Geneva-based maker of privacy-centric ph…
    - 2 days ago 30 Jul 15, 10:51pm -