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Search Engine Watch

Moz News

  • Structuring URLs for Easy Data Gathering and Maximum Efficiency
    Posted by Dom-WoodmanImagine you work for an e-commerce company.Wouldn't it be useful to know the total organic sessions and conversions to all of your products? Every week?If you have access to some analytics for an e-commerce company, try and g…
    - 1 day ago 27 Mar 17, 12:03am -
  • The 6 Values (and 4 Benefits) of Agile Marketing - Whiteboard Friday
    Posted by AgileJimYou've probably heard of agile processes in regards to software development. But did you know those same key values can have a huge impact if applied to marketing, as well? Being adaptive, collaborative, and iterative are necessar…
    - 4 days ago 24 Mar 17, 12:02am -
  • Your Daily SEO Fix: Keywords, Concepts, Page Optimization, and Happy NAPs
    Posted by FeliciaCrawfordHowdy, readers! We're back with our last round of videos for this go of the Daily SEO Fix series. To recap, here are the other topics we've covered previously:Your Daily SEO Fix: The Keyword Research EditionYour Daily S…
    - 5 days ago 23 Mar 17, 12:02am -
  • How to Do a Content Audit [Updated for 2017]
    Posted by Everett This guide provides instructions on how to do a content audit using examples and screenshots from Screaming Frog, URL Profiler, Google Analytics (GA), and Excel, as those seem to be the most widely used and versatile…
    - 6 days ago 22 Mar 17, 12:04am -
  • The Step-By-Step Guide to Testing Voice Search Via PPC
    Posted by purna_vI was conned into my love of cooking by my husband.Never having set foot in the kitchen until the grand old age of 22, my husband (then boyfriend) — a former chef — said he’d teach me some simple recipes. I somewhat enjoyed…
    - 7 days ago 21 Mar 17, 12:09am -
  • Helpful Tips for Doing Search in a Low-Volume Niche
    Posted by Jeremy_GottliebSEO — you know, that thing you do whereby everyone and their mother will find your site on the web. Easy, right? “Can you SEO this page for me?” or “We’re about to launch a webinar. Can you SEO-ify it, please?”…
    - 8 days ago 20 Mar 17, 12:04am -
  • Ranking Multiple Domains to Own More SERP Real Estate - Whiteboard Friday
    Posted by randfishIs it better to rank higher in a single position frequently, or to own more of the SERP real estate consistently? The answer may vary. In today's Whiteboard Friday, Rand presents four questions you should ask to determine whether…
    - 11 days ago 17 Mar 17, 12:02am -
  • Giving Away the Farm: Proposal Development for New SEO Agencies
    Posted by BrianChildsThere's a huge difference between making money from selling SEO and actually making a living — or making a difference, for that matter. A new marketing agency will quickly discover that surviving on $1,000 contracts is challe…
    - 12 days ago 16 Mar 17, 12:30pm -
  • Your Daily SEO Fix: Link Building & Ranking Zero
    Posted by FeliciaCrawfordLast week, we shared a series of four short videos intended to help you accomplish some easy wins using Moz Pro: Your Daily SEO Fix: The Keyword Research Edition. Week Two (that's this week!) is focused on link building, id…
    - 12 days ago 16 Mar 17, 12:02am -

Search Engine Land

  • newSearchCap: Google image search bug, local insights & post-rank
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web.The post SearchCap: Google image search bug, local insights & post-rank appeared first on Search Engine Land.Please visit Search Engine…
    - 10 hours ago 27 Mar 17, 8:00pm -
  • newMarTech beta rates expire this week – reserve your seat now
    Attend MarTech San Francisco May 9-11 for 70+ presentations, 100+ speakers, 100+ exhibitors and sponsors and networking with 2,500 martech professionals. My hand-crafted agenda is a master class in marketing, technology and management topics. You’…
    - 12 hours ago 27 Mar 17, 5:45pm -
  • newSMX West session: Harnessing the power of online reviews
    Columnist Greg Gifford recaps a session by Thomas Ballantyne about the value of online reviews, showing why businesses need to start thinking about them if they aren't already.The post SMX West session: Harnessing the power of online reviews appear…
    - 13 hours ago 27 Mar 17, 5:05pm -
  • newPreparing for local reach in a ‘post-rank’ world: Get your data in line
    How might voice search impact local businesses? Columnist Megan Hannay shares her predictions and provides some advice on how SMBs can prepare for a future without rankings.The post Preparing for local reach in a ‘post-rank’ world: Get your dat…
    - 14 hours ago 27 Mar 17, 3:50pm -
  • newSMX West: What Google’s exact match changes mean for AdWords advertisers [Podcast]
    In our latest Marketing Land Live, listen in to clips from the "flash session" at SMX West as our panel answered audience questions about Google's dilution of exact match keywords.The post SMX West: What Google’s exact match changes mean for AdWo…
    - 14 hours ago 27 Mar 17, 3:49pm -
  • newTop 10 insights on local marketing at LSA17
    Wesley Young shares expert insights about location marketing and local search from the Local Search Association's 2017 Annual Conference.The post Top 10 insights on local marketing at LSA17 appeared first on Search Engine Land.Please visit Search…
    - 16 hours ago 27 Mar 17, 2:18pm -
  • newGoogle Search Analytics bug drops some image search traffic from reports
    No need to panic: There is a reporting bug in the Google Search Console Search Analytics report. Google is working on a fix.The post Google Search Analytics bug drops some image search traffic from reports appeared first on Search Engine Land.Plea…
    - 16 hours ago 27 Mar 17, 2:12pm -
  • SearchCap: Bing Ads Editor updates, local ranking & SEM accounts
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web.The post SearchCap: Bing Ads Editor updates, local ranking & SEM accounts appeared first on Search Engine Land.Please visit Search Engin…
    - 3 days ago 24 Mar 17, 8:00pm -
  • Content Attribution: Identifying content that converts
    Content may be a critical part of your marketing toolkit, but do you know how it performs against your business goals? Join our digital marketing and data science experts from Cardinal Path and Intel as they demonstrate how to use content attribution…
    - 3 days ago 24 Mar 17, 7:18pm -
  • Bing Ads Editor now supports Enhanced CPC, exports to create expanded text ads
    Version 11.9 is now available.The post Bing Ads Editor now supports Enhanced CPC, exports to create expanded text ads appeared first on Search Engine Land.Please visit Search Engine Land for the full article.
    - 4 days ago 24 Mar 17, 1:59pm -

Search Engine Journal

SitePro News

  • newThe Future of Smartphones
    With technology evolving and developing at an incredible rate, it is hard to predict what we might see in the next few years but, based on various trends, rumors and inside news researched by Logo Glaze, it has been concluded the following 15 innova…
    - 2 hours ago 28 Mar 17, 4:00am -
  • newWhere Women Feel They Lack Equality
    You will find more statistics at StatistaThe post Where Women Feel They Lack Equality appeared first on SiteProNews.
    - 2 hours ago 28 Mar 17, 4:00am -
  • newThe Most Reputable Companies Worldwide
    You will find more statistics at StatistaThe post The Most Reputable Companies Worldwide appeared first on SiteProNews.
    - 2 hours ago 28 Mar 17, 4:00am -
  • newDigital Hunter or Digitally Hunted: Which One Are You?
    As a B2B marketer, of course you know there are major differences between Business-to-Business (B2B) and Business-to-Consumer (B2C) marketing.  Since we are all exposed to consumer marketing hundreds of times on a daily basis, we often have the ten…
    - 2 hours ago 28 Mar 17, 4:00am -
  • newHow Branding Defines and Positions Your Business
    When you think of brands you probably think of big names, and the big named products you see every day. But what exactly is a brand? What does it mean? How is your brand communicated? When talking with entrepreneurs, I get a sense there’s a lot of…
    - 2 hours ago 28 Mar 17, 4:00am -
  • newGoogle’s YouTube Could Lose $750M Over Advertising Snafu
    Google’s recent gaffe with advertisers will cost the company big bucks, according to a note from analyst firm Nomura Instinet. Major brands have been pulling their advertising from Google’s YouTube platform in the past few weeks over concern…
    - 15 hours ago 27 Mar 17, 3:12pm -
  • newU.K. Asking for Police Access to WhatsApp in Wake of Terrorist Attack
    The U.K. is demanding access to encrypted messages on Facebook-owned messaging service WhatsApp in the wake of the terrorist attack in Westminster last week. Home Secretary Amber Rudd said there should be “no place for terrorists to hide,” ad…
    - 16 hours ago 27 Mar 17, 2:31pm -
  • newUber Self-Driving Car Testing Screeches to Halt After Crash
    Uber has temporarily halted its self-driving car testing after one of its vehicles was involved in a collision in Tempe, Arizona. The ride-hailing service has stopped all on-road testing in both Arizona and Pittsburgh, PA., where its Advanced Techn…
    - 18 hours ago 27 Mar 17, 12:33pm -
  • 5 Incredible Ways to Boost Web Traffic Through Print Marketing
      Let’s get a few things straight about the print versus digital marketing debate. First, print isn’t dead; if that was true, the debate would have ended when it died. Second, arguing over which method works better is nonsense. Digital marketin…
    - 1 day ago 27 Mar 17, 4:22am -
  • 7 Ways Mobile Has Changed Our Lives Forever
    Mobile has changed our lives forever but, at the same time, we’ve gotten so used to our devices and how we can use them that we may not have taken the time to notice just how much our lives have changed. Technology that would have been impossible…
    - 1 day ago 27 Mar 17, 4:00am -
  • 6 Digital Marketing Trends to Budget for Now
    Infographic by MDG AdvertisingThe post 6 Digital Marketing Trends to Budget for Now appeared first on SiteProNews.
    - 1 day ago 27 Mar 17, 4:00am -

Facebook News


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