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Search Engine Watch

Moz News

  • Should SEOs and Marketers Continue to Track and Report on Keyword Rankings? - Whiteboard Friday
    Posted by randfishIs the practice of tracking keywords truly dying? There's been a great deal of industry discussion around the topic of late, and some key points have been made. In today's Whiteboard Friday, Rand speaks to the biggest challenges k…
    - 2 days ago 29 Jul 16, 12:20am -
  • Case Study: How We Created Controversial Content That Earned Hundreds of Links
    Posted by KelseyLibertContent marketers, does the following scenario sound familiar?You’re tasked with creating content that attracts publicity, links, and social shares. You come up with great ideas for content that you’re confident could ac…
    - 3 days ago 28 Jul 16, 12:18am -
  • Ranking #0: SEO for Answers
    Posted by Dr-PeteIt's been over two years since Google launched Featured Snippets, and yet many search marketers still see them as little more than a novelty. If you're not convinced by now that Featured Snippets offer a significant organic opportu…
    - 5 days ago 26 Jul 16, 12:14am -
  • The Future of e-Commerce: What if Users Could Skip Your Site?
    Posted by tallen1985Have you taken a look at Google Shopping recently? Okay, so it isn’t quite the ecommerce monster that Amazon or eBay are, and yes, it’s only filled with sponsored posts. Playing around with it, however, proves that it provid…
    - 6 days ago 25 Jul 16, 12:16am -
  • Does Voice Search and/or Conversational Search Change SEO Tactics or Strategy? - Whiteboard Friday
    Posted by randfishWe're hearing a lot about voice search lately, and that trend doesn't seem likely to disappear. But does it have a direct impact on how you should be thinking about your SEO strategy? In today's Whiteboard Friday, Rand discusses w…
    - 9 days ago 22 Jul 16, 12:18am -
  • Architecting a Unicorn: SEO & IA at Envato (A Podcast by True North)
    Posted by Loop11Rapid growth. In the business world, it's generally thought of as a good thing — scratch that, a great thing. But when you're an ecommerce site, that rapid growth can also mean more hurdles to jump, especially when it comes to you…
    - 10 days ago 21 Jul 16, 12:18am -
  • ​How to Create Images That Attract & Convince Your Target Niche
    Posted by nikkielizabethdemereThis post was originally in YouMoz, and was promoted to the main blog because it provides great value and interest to our community. The author's views are entirely his or her own and may not reflect the views of Moz,…
    - 11 days ago 20 Jul 16, 12:01am -
  • The 15 Most Popular Myths About International SEO, Debunked
    Posted by KaitlinThere are lots of myths and misconceptions surrounding the subject of international SEO. I recently gave a Mozinar on this; I'd like to share the basis of that talk in written form here. Let’s first explore why international SEO…
    - 12 days ago 19 Jul 16, 12:00am -
  • A Guide to Sampling in Google Analytics
    Posted by Tom.CapperSampling is a process used in statistics when it's unfeasible or impractical to analyse all the data that exists. Instead, a small, randomly selected subset is used to keep things manageable. Many analytics platforms use some so…
    - 13 days ago 18 Jul 16, 12:14am -

Search Engine Land

  • SearchCap: AdWords reports, CTR data & Google Maps ads
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web.The post SearchCap: AdWords reports, CTR data & Google Maps ads appeared first on Search Engine Land.Please visit Search Engine Land for…
    - 1 day ago 29 Jul 16, 8:00pm -
  • Merkle’s early data on expanded text ad CTRs: Results are mixed
    The agency looked at expanded text ad performance from both brand and non-brand traffic.The post Merkle’s early data on expanded text ad CTRs: Results are mixed appeared first on Search Engine Land.Please visit Search Engine Land for the full ar…
    - 1 day ago 29 Jul 16, 5:19pm -
  • Excited about Google’s new map ads? You should be!
    Google Maps ads are changing to help local businesses become more visible. Columnist Will Scott discusses the four features you should be most excited about.The post Excited about Google’s new map ads? You should be! appeared first on Search Engi…
    - 1 day ago 29 Jul 16, 2:30pm -
  • 9 things most people don’t understand about SEO
    New to the world of search engine optimization (SEO)? Columnist John Lincoln explains some things you might not know about this online marketing discipline.The post 9 things most people don’t understand about SEO appeared first on Search Engine L…
    - 1 day ago 29 Jul 16, 1:47pm -
  • Search in Pics: NBA players at Google, Pokemon Go gamers & Google koolaid
    In this week’s Search In Pictures, here are the latest images culled from the web, showing what people eat at the search engine companies, how they play, who they meet, where they speak, what toys they have and more. Google’s Gary Illyes in scary…
    - 1 day ago 29 Jul 16, 1:26pm -
  • AdWords gains 3 new cross-device attribution reports
    Based on AdWords cross-device conversion data, the new reports show device influence through the full conversion path.The post AdWords gains 3 new cross-device attribution reports appeared first on Search Engine Land.Please visit Search Engine Lan…
    - 2 days ago 28 Jul 16, 9:20pm -
  • SearchCap: Google iOS app, Google Search Console export & AdWords characters
    Below is what happened in search today, as reported on Search Engine Land and from other places across the web.The post SearchCap: Google iOS app, Google Search Console export & AdWords characters appeared first on Search Engine Land.Please visit…
    - 2 days ago 28 Jul 16, 8:00pm -
  • How your old content can help with SEO
    Looking to get the most SEO value out of your content marketing efforts? Columnist Tamar Weinberg explains how to breathe new life into your content assets.The post How your old content can help with SEO appeared first on Search Engine Land.Please…
    - 2 days ago 28 Jul 16, 4:20pm -
  • Google reiterates suggested 33-character limit in ETA headlines to avoid truncation
    For those writing headlines for the new expanded text ad, the most coveted letter in the alphabet will be "i."The post Google reiterates suggested 33-character limit in ETA headlines to avoid truncation appeared first on Search Engine Land.Pleas…
    - 2 days ago 28 Jul 16, 2:56pm -
  • How to download all of your landing pages from Google Search Console via Analytics Edge — and I mean ALL of them!
    Google Search Console provides a wealth of data on landing pages, but unfortunately, that data is limited. Columnist Glenn Gabe shares his method for getting around the 1,000-URL limit using an Excel plugin called Analytics Edge.The post How to dow…
    - 2 days ago 28 Jul 16, 2:41pm -

Search Engine Journal

SitePro News

  • Facebook Launches Birthday Videos — Yet Another Feature to Keep You on its Site
    Facebook is all about birthdays. Now you will not only receive scads of best wishes on your big day, the day after you will receive a recap video that compiles what the social network’s algorithms deem to be the best of those wishes. Dubbed Birth…
    - 1 day ago 29 Jul 16, 11:40am -
  • Working on Mobile Now Made Easier With Google Docs, Sheets Add-Ons
    Google is about to make your work day a little easier courtesy of some new add-on options for Docs on your Android device. The add-ons, which are also available for Google Sheets, come as a result of Google’s partnership with eight integration p…
    - 2 days ago 29 Jul 16, 4:15am -
  • Twitter Launches Stickers for All Users
    Get ready for Twitter to be a little more colorful. The social media site has launched Stickers, a new way for iOS and Android users to add a little bit of fun to their pictures. Stickers, which Twitter began testing last month, enables you to add i…
    - 2 days ago 29 Jul 16, 4:03am -
  • Protect Your Smartphone from Hackers with These 10 Security Tips
    If you’re like most people, you’ve come to rely on your Smartphone for everything from taking pictures, to keeping in touch with friends and family, to doing your banking and finding your way around town. Your Smartphone most likely contains a w…
    - 2 days ago 29 Jul 16, 4:00am -
  • The Evolution of Computer Science
    Source: ComputerScienceZoneThe post The Evolution of Computer Science appeared first on SiteProNews.
    - 2 days ago 29 Jul 16, 4:00am -
  • 5 Tricks to Get Your Website Indexed Faster
    Getting Google or other search engines to index your site is absolutely critical for anyone working in the digital space. If your site isn’t indexed, you’re not showing up in the SERPs and, therefore, not getting the traffic you need to succeed.…
    - 2 days ago 29 Jul 16, 4:00am -
  • How Different Could Online Shopping Be in 10 Years
    Infographic Courtesy of: ShopSmartThe post How Different Could Online Shopping Be in 10 Years appeared first on SiteProNews.
    - 2 days ago 29 Jul 16, 4:00am -
  • Beneficial Structures of WordPress and Its Limitations
    Roughly 25 percent of websites in the world uses WordPress as a platform, which is equivalent to approximately 76.5 million websites. WordPress is content management software (CMS), which is basically a set of programs that work together to create a…
    - 2 days ago 29 Jul 16, 4:00am -
  • Social Media is a Missed Opportunity for 37 Percent of Wealth Managers
    More than one-third of wealth managers are not communicating with high net worth (HNW) clients via social media, representing a significant missed opportunity, as social media is beneficial across the client value chain, according to financial servi…
    - 2 days ago 28 Jul 16, 6:46pm -
  • Yahoo Unveils Major Messenger Makeover for Desktop Users
    Yahoo, which this week was acquired by Verizon, has launched a completely revamped Messenger app for desktop users. Available to Mac and Windows users, the update comes more than half a year after the same features arrived for mobile users. “Since…
    - 2 days ago 28 Jul 16, 1:02pm -
  • Google Debuts Family Library, Enabling Families to Share Purchases
    Digital sharing has never been so easy thanks to Google’s latest tool. The company has launched the Google Play Family Library, which enables users to share the apps, games, books and movies they have purchased on Google Play with up to five othe…
    - 2 days ago 28 Jul 16, 12:05pm -

Facebook News

Tech Crunch

  • Gilded as charged
     The threat of advertising skulks outside the periphery of every free site or service, but the more terrifying thought is that, to paraphrase “Scary Stories to Tell in the Dark,” the ads are coming from inside the house. That’s what Reddit ma…
    - 1 day ago 29 Jul 16, 8:04pm -
  • Dating apps attach themselves to the Pokémon craze
     Pokémon Go may be the perfect dating app: you’re out in the real world, have an immediate way to start a conversation with an attractive stranger and, clearly, the two of you already share a common interest. These facts have not been lost on th…
    - 1 day ago 29 Jul 16, 4:09pm -
  • Twitter will stream its first eSports competition, starting today
     It’s no Twitch, but Twitter this weekend will live stream its first eSports competition on its service, thanks to a partnership with Eleague. Twitter will provide live coverage of the organization’s semifinals and championship held today and t…
    - 1 day ago 29 Jul 16, 2:04pm -
  • SurveyMonkey study finds social media apps ruled mobile in first half of 2016
     A new study from SurveyMonkey Intelligence revealed the 30 most-downloaded and most-used apps in the American iOS and Android app stores so far this year.Social media apps like Facebook, Snapchat and Instagram ruled over mobile games in th…
    - 2 days ago 28 Jul 16, 10:22pm -
  • Zuck says augmented reality will flourish on phones before glasses
     Snapchat selfie lenses and Pokemon Go, not Magic Leap and HoloLens. Smartphones are how Mark Zuckerberg sees augmented reality going mainstream, rather than potentially awkward headsets and glasses. That’s an important clue to how Facebook will…
    - 2 days ago 28 Jul 16, 5:41pm -
  • Facebook tightens iron grip on birthdays with recap videos
     Twitter shows some balloons and Snapchat wraps your messages like presents, but Facebook is where people celebrate birthdays online. Now to reinforce itself as the home for your personal content and connections, Facebook is launching birthday reca…
    - 2 days ago 28 Jul 16, 3:00pm -
  • Will Facebook be your next call center operator?
     How would you describe Facebook? Historically, it’s been the social hub of billions of users looking to stay connected with friends and family. Yet in recent years, it’s become more difficult to describe Facebook in a few words — it’s a pl…
    - 3 days ago 27 Jul 16, 10:00pm -
  • Facebook crushes Q2 earnings, hits 1.71B users and record share price
     Coming off an all-time high stock price of $123.34, Facebook in Q2 2016 smashed earnings again. The social network continued steady growth just slightly slower at 3.63% compared to last quarter’s 3.77%, adding 60 million monthly users this quart…
    - 3 days ago 27 Jul 16, 8:08pm -
  • Tumblr to introduce ads across all blogs
     Tumblr this week quietly announced plans to roll out a new advertising program across its site which will see it implementing ads across users’ blogs. The company did not provide specific details on how the program will operate, but it appears…
    - 3 days ago 27 Jul 16, 2:03pm -
  • Twitter dives after mixed Q2: $602M sales, $0.13 EPS, MAUs up 3% 313M
     Twitter today reported Q2 earnings, and the woe that is its poor user growth continues, with its 313 million monthly active users up just 3% on a year ago, and up less than 1% on its previous quarter. The company reported revenues of $602 million…
    - 4 days ago 26 Jul 16, 8:19pm -
  • Twitter for Android gets a “Night mode”
     Well it took a while, but Twitter for Android users can finally enjoy their tweets when the sun dips past the horizon, throwing the world into darkness. Yes, Twitter has added a “Night Mode” to its official Twitter for Android app.Long have w…
    - 4 days ago 26 Jul 16, 5:43pm -

Hosting News

  • Report Finds Cloud Adoption Linked to Organizational Resilience
    Organizations that are leading cloud adoption appear to outperform competitors in the category of organizational resilience to technology risks, The Economist’s Intelligence Unit (EIU) and Sungard AS report in their latest research. The report, tit…
    - 1 day ago 29 Jul 16, 2:28pm -
  • Half of Corporate Data, Cloud Services Beyond IT Department’s Reach
    A survey of more than 3,400 global IT and IT security practitioners found that nearly half of all cloud services and corporate data stored in the cloud are considered “Shadow IT,” or beyond the reach of IT departments. The survey also found that…
    - 1 day ago 29 Jul 16, 1:14pm -
  • Microsoft’s Iowa Data Centers to Reach Combined 3.2 Million Square Feet
    Microsoft announced plans to build a 1.7 million square foot data center in the state of Iowa last week. The data center, located in the Des Moines region, follows Microsoft’s two other data center projects in the state, announced in 2008 and 2014…
    - 2 days ago 28 Jul 16, 2:23pm -
  • ZENEDGE Announces Launch of Single IP Protection at HostingCon
    ZENEDGE took the stage at HostingCon on Tuesday to announce the general availability of a new offering, Single IP Protection, to provide enterprise-class network DDoS mitigation to companies and organizations using smaller networks. Traditionally, ne…
    - 2 days ago 28 Jul 16, 2:15pm -
  • Verizon’s Yahoo Acquisition Means Access to a Billion Data Users
    Verizon’s Monday announcement of its plans to acquire Yahoo! for $4.83 billion may well pay off handsomely for the telecommunications giant. Yahoo boasts more than 1 billion monthly active users – 600 million of those users access their websites…
    - 3 days ago 27 Jul 16, 2:31pm -
  • European Union Privacy Regulators Okay EU-US Data Transfer Deal
    On Tuesday, European Union (EU) privacy regulators gave the proposed EU-US data transfer deal the green light. Concerns about the deal have delayed the decision and although legal challenges are expected from privacy activists, the deal will allow co…
    - 3 days ago 27 Jul 16, 2:23pm -
  • ServerHub Adds a Sixth Location in New York
    Recently, ServerHub announced they have added and launched a sixth global location. It’s found in New York City and it’s the first real east coast location for the company. They also launched a Chicago location in January, along with a Seattle an…
    - 4 days ago 26 Jul 16, 3:18pm -
  • Netflix on Comcast Cable Boxes Will Count Against Data Caps
    Netflix and Comcast recently chartered a deal that will make them available on the same cable box later in 2016, but Netflix streaming video will count against Comcast data caps, according to a Comcast representative. Netflix made a deal to get its s…
    - 4 days ago 26 Jul 16, 1:56pm -
  • US Government Says Microsoft Can’t Protect User Data
    The US government recently ruled that Microsoft Corporation customers don’t have a right to know when governmental agencies intercept email. Microsoft filed a lawsuit earlier this year alleging that their customers have a constitutional right to kn…
    - 4 days ago 26 Jul 16, 1:47pm -
  • A High Stakes Game Will be Played for .Web
    It’s nearly here and many internet giants are going to play a high stakes game for the .web top level domain extension. Google, Web.com, Afilias, United Internet and a few other companies will be bidding in real time for the .web TLD on July 27th.…
    - 4 days ago 26 Jul 16, 11:11am -

WebPro News

  • Which Pokemon Go Team is Most Popular? YouTube has the Answer!
    Pokemon Go, launched July 6, 2016, is arguably the fastest growing game ever. In that spirit YouTube Trends wondered just how big is it? "We asked the YouTube data, and can confirm that “Pokemon Go” is a unique video game ... Read MoreThe post…
    - 1 day ago 29 Jul 16, 5:03pm -
  • Facebook's Future: Video, Search, Messaging and VR
    Facebook's goal is to connect with everyone, yes every single person in the world. Not just that, but Facebook wants to connect to everyone at all times, in every waking moment. Facebook envisions a future where you will always be ... Read MoreThe…
    - 2 days ago 28 Jul 16, 8:52pm -
  • Changes in Google Ranking Factors - 2016
    What is and isn't a ranking factor in search? Here are the latest thoughts by industry experts on search ranking factors and particularly Google Ranking Factors as they are in 2016. Content & Links Are the Two Most Important Ranking ... Read MoreTh…
    - 3 days ago 27 Jul 16, 4:16pm -
  • All Hail the Rise of Native Advertising
    Native advertising, sponsored content or branded news (all the same) is booming and with some online publishers it's now their main source of revenue. It's important to note that native advertising is not content marketing. Content marketing is a co…
    - 5 days ago 25 Jul 16, 8:45pm -
  • Facebook Has 68% of Social Ad Spending... and That's Just for Starters
    According to research by eMarketer, Facebook will receive 67.9% of all social media advertising revenue in 2016. The study predicts that Facebook will generate $22.37 billion in net ad revenues this year, up 30% from 2015 revenue of $17.08 billion.…
    - 5 days ago 25 Jul 16, 3:42pm -
  • "AMP for Ads" Makes Mobile Faster... and More Profitable
    Googles Paul Muret, VP, Display, video & Analytics at Google, says that Google's research shows that the average mobile site takes 19 seconds to load. If however, through optimization you can get your site to load within 5 seconds or ... Read MoreT…
    - 8 days ago 22 Jul 16, 3:01pm -
  • Dollar Shave Club Sells For $1 Billion, What a Remarkable Story
    Dollar Shave Club (DSC), founded just 5 years ago, has been acquired for a reported $1 billion in cash by U.K. based Unilever. DSC was launched in March 2012 by Mark Levine and Michael Dubin and is based in Venice, ... Read MoreThe post Dollar Shav…
    - 10 days ago 20 Jul 16, 7:18pm -
  • Data is Marketing Gold
    “Half the money I spend on advertising is wasted; the trouble is I don't know which half,” said marketing pioneer John Wanamaker in the early 1900's. That is why CRM software was invented and why it is used by every ... Read MoreThe post Data i…
    - 10 days ago 20 Jul 16, 4:36pm -
  • Virtual Reality to Change Marketing
    Virtual Reality is in its infancy but will very shortly have a major impact on everyone, especially marketers. Every major tech company is focused on Virtual Reality and because of that the technology has rapidly improved over the last couple ... Re…
    - 11 days ago 19 Jul 16, 7:04pm -
  • Uber Hits 2 Billion Rides Milestone
    Uber reached the 2 billion ride milestone on June 18, just 6 months after hitting 1 billion according to Uber CEO Travis Kalanick. "It took five years to reach our billionth trip, six months to reach the next billion … ... Read MoreThe post Uber…
    - 12 days ago 18 Jul 16, 8:52pm -
  • 87 Million Millennials on LinkedIn Seeking to Change the World
    A LinkedIn study recently took a look a Millennials in an attempt to erase the stereotype that they are lazy, entitled and unemployed. "Given the massive amounts of news coverage (44,000 articles and counting), it seems like everyone is desperate ..…
    - 12 days ago 18 Jul 16, 3:38pm -

Mashable

  • newPokémon Go smart sneaker concept lets you play using your feet
    If you thought you'd seen every Pokémon Go accessory possible, think again. We present to you: Pokémon Go-enabled sneakers! SEE ALSO: A beginner's guide: How to play 'Pokémon Go'The idea, which is still a concept at this stage, was creat…
    - 1 hour ago 30 Jul 16, 9:15pm -
  • newRihanna literally collides with her fans in stunning 'Goodnight Gotham' video
    Watching Rihanna bound toward her adoring public is more exciting than most action movies.RiRi's new video for "Goodnight Gotham," an ANTI bonus track that samples Florence and the Machine, brings those thrills, as the singer runs to meet her…
    - 3 hours ago 30 Jul 16, 7:52pm -
  • newVideo shows possible Apple iPhone 7 EarPods working via Lightning port
    A number of rumors have surfaced about Apple doing away with the headphone jack on the iPhone 7. Now, we have a peek at what that might actually look like. SEE ALSO: Video shows possible new iPhone 7 without headphone jackOn Friday, a video…
    - 3 hours ago 30 Jul 16, 7:41pm -
  • newThis baby Harry Potter fan grew up to be like Hermione Granger
    Taken in 2003, this adorable photograph of a six-month-old baby girl with her mum is a perfect example of early Harry Potter fandom. The baby, Rhiannon Braeger, is now a 13-year-old girl in 8th grade. Thirteen years after being dressed as a bab…
    - 3 hours ago 30 Jul 16, 7:19pm -
  • newMars TV series mixes Elon Musk with sci-fi for mission to the red planet
    Traveling to Mars and setting up a human settlement is not yet a reality, but a new television series promises to give us the closest view yet of how it might actually happen. SEE ALSO: NASA's Curiosity rover can now fire its laser on its ow…
    - 4 hours ago 30 Jul 16, 6:58pm -
  • newTim Cook to host fundraiser for Hillary Clinton
    Apple CEO Tim Cook is scheduled to host a fundraiser for Hillary Clinton, according to a report from BuzzFeed. Cook will host the event as a private citizen, not in his capacity as Apple's chief executive. He will be joined by Lisa Jackson, App…
    - 4 hours ago 30 Jul 16, 6:41pm -
  • newKanye comes for Apple, demands Tim Cook cut Tidal deal with Jay Z
    Yes, it's that time again: Kanye West is using Twitter to talk to tech moguls and, like before, he's pretty amped. But this time, he's taking aim at the real king of tech: Tim Cook. SEE ALSO: Is Kanye West really asking Mark Zuckerberg for $1 b…
    - 4 hours ago 30 Jul 16, 6:37pm -
  • newIn housing, tech employees get yet another advantage
    Tech employees already get free food, free dry cleaning and free beer. Now, they also get deals on housing. New hires at Google and other Silicon Valley companies are often offered home loans with no money down and a host of other financial pla…
    - 4 hours ago 30 Jul 16, 6:01pm -
  • newGranddaughter gave her grandparents a heartwarming photoshoot to celebrate 63 years of marriage
    True love can last a lifetime.Joe Ray, 86, and Billie Wanda Johnson, 83, have been married for 65 years, and their feelings for each other are as strong as ever.In 2014, to celebrate 63 years of marriage, their granddaughter, photographer Shaly…
    - 5 hours ago 30 Jul 16, 5:53pm -
  • new'Game of Thrones' will end after eighth season, HBO confirms
    All shows must die — even Game of Thrones.HBO programming executive Casey Bloys confirmed at this weekend's Television Critics Association press tour that GoT's shortened eighth season will be its last.SEE ALSO: The 'Game of Thrones' Season 6…
    - 5 hours ago 30 Jul 16, 5:37pm -
  • newReport: New Samsung Gear S3 smartwatch will be unveiled very soon
    If you're in the market for a new smartwatch, you might want to put your wallet away and wait just a little longer.Samsung is reportedly planning to announce the Gear S3, the successor to the Gear S2 and Gear S2 Classic the company launched last…
    - 5 hours ago 30 Jul 16, 5:23pm -

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